Q. What are the benefits of social media marketing for my company?
A. Social media marketing has changed the way that businesses communicate with consumers whether you are taking advantage of it or not. Social media provides you with a way of being accessible to your customers, prospects, and is an easy way to develop relationships with them and encourage them to become customers.
Q. How much does social media marketing cost and what is the rOI?
A. There is always going to be a cost involved with social media marketing whether you have an employee add it to their workload, you outsource it to an agency, or spend your own valuable time on it. The main focus should be getting the maximum ROI. That doesn't necessarily mean profit either. Return on investment can be growing your marketing list, getting new leads, or improving customer satisfaction. Your ROI is going to depend on what your social media marketing strategy is focused on.
Q. How long does it take before I’ll start seeing results from social media marketing?
A. This is going to depend on a variety of things such as the amount of time and effort that is put into your social media management, your budget, what strategy your using, paid vs unpaid ads, and your audience. It is important to remember that social media is not a sprint but rather a marathon.
Q. What is the difference between digital marketing and traditional marketing?
A. Digital marketing is anything that is online or or based on the web such as pay-per-click advertising, search engine optimization, email, web design etc. Traditional marketing would be print, postal mail, radio, tv, billboards, etc.
Q. Can i afford a digital agency like allay digital?
A. Agencies come in all shapes and sizes and so do the clients they serve. We typically work with clients that have a couple thousand dollars in marketing budget per month.
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