Case Studies

Monkey Bar Gym

  Type of Business:  Monkey Bar Gym is a specialty gym that focuses on weight training, MMA, Jiu Jitsu, Cross Fit, Yoga, and Personal Training who are well known for their plant based nutrition counseling.   Digital Work:  Lead Generation, Website Development, SEO, Targeted Advertising, Social Media, Branding   Scope of Work:  We gave their website a makeover by adding strong call-to-actions, better user interface, optimized each pages keywords for search engine optimization, and gave it an appealing look. We built them a brand image by posting to their social media accounts daily both growing their following and engaging their audience. To get them more members we ran targeted advertising campaigns to bring in the most qualified leads generating 2-10 emails per day on a minimal budget.   At Glance Results:  We were able to boost their monthly revenue by 34% their very first month and grew their website traffic by nearly 50% all while getting them more qualified traffic to their social media accounts and website.

Type of Business: Monkey Bar Gym is a specialty gym that focuses on weight training, MMA, Jiu Jitsu, Cross Fit, Yoga, and Personal Training who are well known for their plant based nutrition counseling.

Digital Work: Lead Generation, Website Development, SEO, Targeted Advertising, Social Media, Branding

Scope of Work: We gave their website a makeover by adding strong call-to-actions, better user interface, optimized each pages keywords for search engine optimization, and gave it an appealing look. We built them a brand image by posting to their social media accounts daily both growing their following and engaging their audience. To get them more members we ran targeted advertising campaigns to bring in the most qualified leads generating 2-10 emails per day on a minimal budget.

At Glance Results: We were able to boost their monthly revenue by 34% their very first month and grew their website traffic by nearly 50% all while getting them more qualified traffic to their social media accounts and website.

Cannatank Expo

  Type Of Business:  Washington State Cannabis Industry Expo, a farm to retail event for networking within the industry.   Digital Work:  Email Automation, Email Marketing, Facebook Ad Campaigns & Analytics, Landing Page Development.   Scope of Work:  We put together an email marketing campaign to target a list of emails from businesses within the industry to introduce the expo and to drive ticket sales for vendor booths. This event was open to the public and also had a job-fair, so we created a Facebook Ad Campaign to target additional business and people, to further drive ticket sales while still building an email list for future events and expos. Each campaign got a customized Landing Page with its own sales funnel which we helped develop, this was also equipped with a “Pixel” that allowed us to retarget people who have engaged with their brand or event in the future.   At A Glance Results:  Through the Facebook Ad Campaign targeting the list of businesses we spent less than $60 for 42 Ticket Conversions, each ticket was valued around $1500.00 depending on size and location. We spent their remaining $150.00 budget and over a two-week period we reached 6,472 people, each person seeing the ad on average 2.6 times in that period, netting almost 17,000 views on this ad campaign. The most important part was that this ad was shown to the right people, Facebook has a relevance scoring system (1-10) that judges how relevant your ad was to the people it was being shown to, this ad had a relevance score of 8, which translated into 357 Ticket Conversions, valued on average at $50.00 per ticket. We are also able to target these same people at a cheaper cost in the future due to the Pixel we implemented, making future campaigns more cost effective.

Type Of Business: Washington State Cannabis Industry Expo, a farm to retail event for networking within the industry.

Digital Work: Email Automation, Email Marketing, Facebook Ad Campaigns & Analytics, Landing Page Development.

Scope of Work: We put together an email marketing campaign to target a list of emails from businesses within the industry to introduce the expo and to drive ticket sales for vendor booths. This event was open to the public and also had a job-fair, so we created a Facebook Ad Campaign to target additional business and people, to further drive ticket sales while still building an email list for future events and expos. Each campaign got a customized Landing Page with its own sales funnel which we helped develop, this was also equipped with a “Pixel” that allowed us to retarget people who have engaged with their brand or event in the future.

At A Glance Results: Through the Facebook Ad Campaign targeting the list of businesses we spent less than $60 for 42 Ticket Conversions, each ticket was valued around $1500.00 depending on size and location. We spent their remaining $150.00 budget and over a two-week period we reached 6,472 people, each person seeing the ad on average 2.6 times in that period, netting almost 17,000 views on this ad campaign. The most important part was that this ad was shown to the right people, Facebook has a relevance scoring system (1-10) that judges how relevant your ad was to the people it was being shown to, this ad had a relevance score of 8, which translated into 357 Ticket Conversions, valued on average at $50.00 per ticket. We are also able to target these same people at a cheaper cost in the future due to the Pixel we implemented, making future campaigns more cost effective.

Rushcutters Health

  Type of Business:  Rushcutters Health is a premier fitness studio in Sydney, Australia whos specialty is elite personal training with some of the most experienced trainers in Sydney.   Digital Work:  Advertising, Lead Generation, Landing Pages   Scope of Work:  Using Facebook and Instagram we were able to target their audience based on location, income, and their interests in health and fitness. We ran several campaigns that focused on, lead generation, personal training packages, and group training memberships.   At Glance Results:  We were able to bring them more qualified traffic to their website where our ads were shown to over 20,000 people each month within a 5 mile radius of their business who also showed interest in health and fitness. It cost an average of $1.55 in advertising for each personal training package that was purchased through our ads.

Type of Business: Rushcutters Health is a premier fitness studio in Sydney, Australia whos specialty is elite personal training with some of the most experienced trainers in Sydney.

Digital Work: Advertising, Lead Generation, Landing Pages

Scope of Work: Using Facebook and Instagram we were able to target their audience based on location, income, and their interests in health and fitness. We ran several campaigns that focused on, lead generation, personal training packages, and group training memberships.

At Glance Results: We were able to bring them more qualified traffic to their website where our ads were shown to over 20,000 people each month within a 5 mile radius of their business who also showed interest in health and fitness. It cost an average of $1.55 in advertising for each personal training package that was purchased through our ads.

Jango (Performing Artist)

     Type Of Business:  Performing Artist      Digital Work:  Targeted Advertising, Brand Awareness, Event Marketing, Social Media, Landing Page Development    Scope of Work:  Targeting relevant audiences we utilized Facebook Ad Campaigns to reach the right people for his brand. We went in and adjusted audiences and the format in which his ads were being delivered to increase the effectiveness and reduce the cost to reach new fans.    At A Glance:  Jango, from Spokane Valley, WA, was looking for an efficient way to spend a limited budget and get his content in front of people who would enjoy his music. He had ran targeted Facebook Ad Campaigns before, but was spending a lot of money and wasn’t getting the results he was hoping for. After we tweaked the audiences and changed the format in which the ads were presented, we were able to reduce the Cost Per Result from $2.33 per result down to ~$0.03 per result! We were also able to take his Relevance Score (A scale of 1-10 on how relevant your Ad was to the people being advertised to) from a non-existent relevance score to a score of 8! With less than $100 we were able to get his content in front of almost 4,000 people each seeing the ad 3-4 times within the week. We are still working very closely with Jango and his team consulting on best practices for self-managing social media and putting together structured campaigns and systems for him to consistently and effectively build his fanbase. We were able to increase the effectiveness and cost per result of his ads by over 77 times!

 

Type Of Business: Performing Artist

 

Digital Work: Targeted Advertising, Brand Awareness, Event Marketing, Social Media, Landing Page Development


Scope of Work: Targeting relevant audiences we utilized Facebook Ad Campaigns to reach the right people for his brand. We went in and adjusted audiences and the format in which his ads were being delivered to increase the effectiveness and reduce the cost to reach new fans.


At A Glance: Jango, from Spokane Valley, WA, was looking for an efficient way to spend a limited budget and get his content in front of people who would enjoy his music. He had ran targeted Facebook Ad Campaigns before, but was spending a lot of money and wasn’t getting the results he was hoping for. After we tweaked the audiences and changed the format in which the ads were presented, we were able to reduce the Cost Per Result from $2.33 per result down to ~$0.03 per result! We were also able to take his Relevance Score (A scale of 1-10 on how relevant your Ad was to the people being advertised to) from a non-existent relevance score to a score of 8! With less than $100 we were able to get his content in front of almost 4,000 people each seeing the ad 3-4 times within the week. We are still working very closely with Jango and his team consulting on best practices for self-managing social media and putting together structured campaigns and systems for him to consistently and effectively build his fanbase. We were able to increase the effectiveness and cost per result of his ads by over 77 times!

 

Wireless Juice

  Type of Business:  Wireless Juice is a company that sells wireless chargers and wireless accessories for electronic devices. They sell all their product off their website.   Digital Work:  Targeted Advertising, Email Automation   Scope of Work:  We used Facebook Ads to target people who owned phones with wireless charging capabilities and narrowed the audience down further by only advertising to those who had purchased off of Facebook in the last 2 weeks. We created ads that spoke directly to those consumers and optimized them over the course of two weeks.   At Glance Results:  We were able to drive sales from day one and get their cost per conversion down to $3.05 in the very first week and grew their email list by 150+ per week spending only $5 per day and seeing over 100 product sales attributed to Facebook in their very first month with the minimal budget. They saw over 300% ROI in their very first month.

Type of Business: Wireless Juice is a company that sells wireless chargers and wireless accessories for electronic devices. They sell all their product off their website.

Digital Work: Targeted Advertising, Email Automation

Scope of Work: We used Facebook Ads to target people who owned phones with wireless charging capabilities and narrowed the audience down further by only advertising to those who had purchased off of Facebook in the last 2 weeks. We created ads that spoke directly to those consumers and optimized them over the course of two weeks.

At Glance Results: We were able to drive sales from day one and get their cost per conversion down to $3.05 in the very first week and grew their email list by 150+ per week spending only $5 per day and seeing over 100 product sales attributed to Facebook in their very first month with the minimal budget. They saw over 300% ROI in their very first month.